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Toyota Revives the Prius

on November 1, 2011 in Toyota

2012 Toyota Prius C 550x353 Toyota Revives the Prius

When the Toyota Prius was originally launched in 1996, it sent shockwaves through the motoring world. Consuming just 65.7 mpg (25 mpg less than the average vehicle) and being exempt from road tax charging on account of the fact that it omitted just 104g/km of C02; Toyota was perfectly positioned to ride out the impending storm caused by rising fuel prices.

Despite becoming a favourite of Hollywood celebrities keen to be seen as being environmentally conscious, the Prius failed to become overly popular with the average motorists. This was despite the fact that a MoneySupermarket.com survey recently revealed that 65% of motorists are keen to purchase a more environmentally friendly vehicle. Continue Reading →

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Toyota Introduces 2012 Prius Plug-in Hybrid

on September 16, 2011 in Toyota

2012 Toyota Prius Plugin 00 550x345 Toyota Introduces 2012 Prius Plug in Hybrid

Toyota introduced the Prius Plug-in Hybrid at the annual Green Drive Expo here today, as the newest member of the Prius Family.

Joining the popular third-generation Prius Liftback and the new Prius v, the new Prius Plug-in combines the benefits of the standard Prius model’s hybrid vehicle operation with extended electric vehicle (EV) driving and more affordable pricing than pure electric or range-extender type vehicles. The 2012 Prius Plug-in Hybrid, which offers seating for five, is expected to achieve a manufacturer-estimated 87 MPGe (miles per gallon equivalent) in combined driving and 49 MPG in hybrid mode. Continue Reading →

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2012 Camry Hybrid Powers Up in Redesign

on August 25, 2011 in Toyota

2012 Toyota Camry Hybrid 550x320 2012 Camry Hybrid Powers Up in Redesign

Toyota introduced the new, 7th generation Camry, America’s best-selling car for nine years running and 13 of history 14 years. The 2012 Camry debuts a bold, sophisticated new design having a more spacious interior, improved driving dynamics and an even quieter ride than before. With class leading safety, gas mileage and multi-media technology put in, all sorts of things the very best Camry ever madefor the modern midsize sedan, setting benchmarks for Quality, Dependability and Reliability, plus a comfortable, quiet ride. Since that time, Toyota who has sold more than 15 million Camry models worldwide. Continue Reading →

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RK Collection Toyota Camry NASCAR Edition

on October 30, 2010 in Toyota

Toyota Camry NASCAR Edition 550x351 RK Collection Toyota Camry NASCAR Edition

The RK Collection Toyota Camry NASCAR Edition makes its public debut at the 2010 SEMA Show. The special two-door Toyota Camry NASCAR Edition was created by RK Collection (RKC) to help Toyota Racing Development (TRD) in visualizing the virtues of the standard Camry and morphing them into a powerful NASCAR counterpart.

The project was the visionary inspiration of Rob Kauffman, founder of RKC and co-owner from the NASCAR team Michael Waltrip Racing. The project was created using the dual purpose of building and managing a high-performance street legal Toyota Camry having a NASCAR engine. In partnership with TRD, RKC brought the idea to life with illustrations along with a technical specs outline, rebuilding this one-of-a-kind high performance street machine. The vehicle was created to showcase the technical alliance between TRD and RKC and demonstrate the bond between Toyota’s production vehicles and it is strong NASCAR program. Continue Reading →

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